I design digital experiences that empower 𝄃𝄃𝄂𝄂𝄀𝄁𝄃𝄂𝄂𝄃 bUSINESSES to stand out, GROW, and operate with confidence.
By combining product strategy, design, and technology, I build digital experiences that are clear, scalable, and grounded in real operational needs.
With 10+ years in compliance-driven UX and omnichannel systems, I led UX strategy at Dutchie, a $3.7B tech unicorn, supporting multi-platform experiences across mobile, kiosk, and web for 6,000+ stores.
Selected work
©2026
Choose Excellence
Enterprise Design
Since 2014, I’ve designed and led digital products across regulated, high-complexity industries- combining product design, platform strategy, and marketing to build systems that scale and last.
Satisfaction Rate
We measure success by the impact we create. With a near-perfect satisfaction rate, our clients trust us to deliver solutions that exceed expectations every time.
Creative Solutions
Design
Design
Translating brand strategy into stunning visuals that capture attention and emotion.
Identity
Identity
Building a distinctive visual and verbal system that expresses who your brand truly is.
Strategy
Strategy
Crafting a clear marketing roadmap that defines your business goals, audience, and market positioning.
PRODUCT
PRODUCT
Evolving and creating products through strategic design, improved workflows, and scalable systems.
Shared
Success
[Heather] did an incredible job researching, planning, and designing functional and UI workflows to address the needs of an underserved segment of the industry.
Contributor...
Heather was a key contributor to the platform, taking on complex regulatory challenges while delivering modern, user-friendly design.
Ownership...
Heather is a highly skilled UX researcher and designer who consistently delivered thoughtful, high-quality work while expanding her impact across product, marketing, and project leadership.
Leader...
Heather combines deep product and regulatory expertise with empathy and grit, consistently taking ownership of complex work and delivering results that scale teams and systems.
Quick Help
(01) / What services do you offer?
I design compliant, scalable digital products and brand systems—spanning product design, UX/UI, design systems, and platform strategy for complex, regulated industries.
(02) / How long does a project take?
Timelines vary depending on scope and complexity. After an initial conversation, I’ll provide a clear estimate based on your goals, requirements, and constraints.
(03) / Do you work with all industries?
I work across multiple industries, with a focus on complex and regulated sectors. Each project is approached with a deep understanding of context, constraints, and user needs.
(04) / Can you customize my package?
Yes. Every project is scoped individually, and services are tailored to fit your specific goals, requirements, and constraints.
(05) / How can we start working?
Get in touch via the contact form or email directly. From there, we’ll schedule a brief conversation to discuss scope, goals, and next steps.